Outeractive work done for the Sports Authority pitch, which my partner and I ran, and won for Cliff Freeman & Partners. "Big" items would have been placed around Chicago in the teaser portion of the launch. Later the "big" sports items would have been branded by Sports Authority, announcing their merger with several other  sporting goods stores, nationwide.

ACD/AD: Dawn McCarthy  ACD/CW: Laura Fegley  Agency: Cliff Freeman & Partners