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Dawn McCarthy

Creative Director/Founder Little c, Big C

  • Work
  • CareCredit
  • Thoughts
  • ABOUT
  • CONTACT

Creative Director – CareCredit | LinkedIn Social

Our LinkedIn Organic Social campaign won an Association of National Advertisers (ANA) Award - B2B and an International Summit Creative Award.

We increased engagement results by as much as 220+% with multiple engagement extensions like Spotify playlists and “Keep Calm” laptop sticker giveaways to providers along with user generated-style posts.

CD: Dawn McCarthy ACD: Chad Robinson AD: Lucy Amato/Reagan Copeland/Michael Janes CW: Paige Bryers/Adam Kramer Motion: Turgay Tuncer ACD: Chad Robinson Agency: Synchrony (in-house)

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